Momo’s history began way back in 1964, thanks to the strong passion for motorsport and the intuition of Gianpiero Moretti, a gentleman driver who became its founder. Since its origins, Momo has collected several victories in the most prestigious racetracks around the world that represent a unique testing ground to further develop technology, quality and safety of  the products designed for everyday and road use. Momo’s philosophy has always been focused on delivering a superior product by combining safety and performance with optimum handicraft level and innovative designs. Furthermore, the Italian brand notoriety is also present due to a pioneering  marketing and communication strategy prevailing in the company throughout its evolution. Today, capitalizing on its fifty years of history full of epic battles on the track, memorable victories and products that made an impact in the automobile marketplace, Momo offers an innovative variety of high performance tires, designed and produced with the upmost advanced technologies.